Before raising funding, it is recommended that you have a strategy. Every investment has two exits – that of the investor(s) and that of the organization leadership and/or ownership. It is critical that each capital campaign enable those exits and meet investment goals. Each successive capital campaign should set the table for the next capital campaign (or parallel campaign where you are building a capital stack) and should obtain funding at a lower price of money. Starting with the exits in mind, the organization should determine what resources they need, when they need them, possible investor candidates, and what assets, existing or future, they may give up to obtain funding. Care must be given to dependence on future events that may not happen or failure to provide for fallbacks when things go wrong.
Next Motivated Money Engagement:
Join the conversation. Karl Dakin will be a guest on Don Cohen’sHour of Empoweron Dec. 13, 9 am MST on LinkedIn Live
Last Motivated Money Engagement:
Karl Dakin and Matt Walsh were guests on Don Cohen’sHour of Empoweron Nov. 29 on LinkedIn Live
The word of the day was ‘distinction with a discussion of the need of a small business to stand out from its competition and the noise of the Internet with an example of Splish Natural’s (https://www.splishnaturals.com/) Heal Your Hero program.
I am designing a series of Funding Kits that are extensions of the Fundability Snapshot. With the quick assessment provided by the Snapshot, it will be possible to (1) create and test an investor candidate profile, (2) frame and test an offer matching the profile, (3) create a preliminary capital campaign plan, (4) an offering memorandum, investment agreement, slide deck and pitch scripts. A price has not yet been set but is estimated at $2,500. For more information, contact firstname.lastname@example.org
If you benefited from this newsletter, pleaseSubscribeand share it with others.
Karl Dakin, the Capital Coach
Dakin Capital LLC